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How to Choose a Mockup That Sells (Not Just Looks Pretty)
1. Introduction – the pain point
Not every mockup helps you sell. And not every good-looking mockup actually works for your brand.
2. What makes a mockup that sells
- Product-focused composition
- Realistic lighting
- Clean space for your label or design
- Styled with your audience in mind (not just for show)
3. Common mistakes
- Overused mockups everyone’s seen on Pinterest
- Art direction that doesn’t match the product
- Distracting backgrounds or fake shadows
4. What to look for in a high-performing mockup
✅ Realistic angles and perspective
✅ High-resolution (without compression or blur)
✅ Easy-to-edit smart objects
✅ Editable colors or labels (when possible)
✅ A vibe that fits your product’s target audience
5. Final takeaway
A mockup isn’t just a pretty placeholder.
It’s a sales tool. A pitch asset. A silent brand ambassador.
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